Like most businesses during the pandemic, LabDiet had to cancel trade shows and started struggling with ways to connect with clients. They turned to YellowDog to help come up with a creative way to not only engage and connect with clients, but also LabDiet sales associates. We developed the “Trade Show in a Box” concept with a “Together” theme. This box contained LabDiet promotional items and tied in an incentive program called “Learn + Earn.” This program promotes continuing education and training with LabDiet sales associates with online courses. Participants earned CEU credits and a Starbucks® gift card. The kit was sent to almost 1000 users in the USA and Latin America.