Best Text Message Strategies to Engage Your Audience
The best text message strategies are the ones that cut through the noise and meet your audience where they are; on their phones. With open rates as high as 98% and most messages read within three minutes, SMS marketing offers unmatched immediacy. Whether you’re in B2B or B2C, a smart
B2B SMS Marketing: A New Secret Weapon for Lead Nurturing
Let’s be real—when we think of SMS marketing, our minds usually jump to B2C brands dropping discount codes or product drops into our texts (guilty of clicking every time 🙋♀️). But what if I told you that B2B SMS marketing isn’t just for beauty brands and flash sales anymore? B2B marketers,