Blog

In our last issue, we covered some of the primary reasons marketers make millennials their top priority. Whether you’ve decided to make the millennial bracket your focus or not, we invite you to look at focusing your marketing efforts...

Maybe your business hasn’t jumped on the video marketing bandwagon yet, but we guarantee you’ve at least experienced video marketing over the past few years. Video marketing (or VM as we will refer to it in this article) is...

Over the past few years, you’ve probably noticed how there’s a LOT of emphasis placed on marketing to millennials. Why does it seem as though this is the only demographic that matters? Do all of your efforts need to...

As a marketer, you probably live by this mantra: happy customers remain loyal! You are constantly keeping tabs on your target demographic, you have established your connections, and you make sure they’re satisfied with your product or service. If...

Have you ever scrolled through your Instagram and noticed that some of the accounts you follow are suddenly talking non-stop about brands like smartwater, Sperry shoes, and H&M? This is an example of influencer marketing (IM)! You’ve probably heard...

These days, the BYOW (Build Your Own Website) method is becoming increasingly popular. It’s cheap, it’s fairly simple, and it gets the job done…or so you thought! There are so many factors that go into building a successful website,...

Blogs have been around awhile now (since approximately 1994, when they were called “weblogs”). Sure, they might be seen as “old fashioned,” and they do maintain a certain notoriety for being abandoned shortly after their initiation. Some people say...

We will come right out and say it – we’re not big fans of networking events Unless it features an interesting speaker or the opportunity to learn something new, a networking event usually means there’s a bunch of strangers...

Marketing Delivered to Your Inbox! Have you noticed that little box popping up in the bottom righthand corner of your screen? We know, we know…we’re guilty of closing the pop-up boxes before we even read them, too. That’s why...

Want to try something really fun? Text Gourmet Burger to 31996. What you will see is the latest marketing invention from YellowDog. We call this a Mobile Moment, and it’s the newest innovation in mobile marketing. We are test...